What is a subscription?

A subscription refers to a service or product that is offered on a regular basis over a certain period of time, often in exchange for a recurring fee or payment. Subscriptions can range from product-based services such as magazines, books, and other forms of media content to online services such as entertainment streaming, gaming, and software solutions.

Subscriptions are usually set up by customers who want regular access to the product or service, and businesses who want to provide consistent value to their customers over time while also generating a steady stream of income. In some cases, subscriptions are also used to commit customers to long-term usage of a product or service and to build customer loyalty.

Most subscription services offer a variety of pricing models, including monthly, quarterly, and yearly payment options, with discounts available for longer-term commitments. Additionally, businesses may offer free trial periods to entice customers to try their subscription offerings before committing to paying.